Matrix Fitness Australia Blog

September 1, 2017

The Club of 2020 - How Technology is Shaping the Fitness Industry

Technology is constantly changing and shaping the way the world works, especially businesses and how they interact with customers/clients. Naturally then, it’s no surprise that the last decade has redefined the fitness industry with major leaps in wearable technology, advanced workout equipment, and more data/metrics at business owners’ disposal than ever.

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Topics: Future of fitness, Wearable Technology, fit data, Activity Trackers, health clubs

June 12, 2017

Boost your fitness business by creating a “Culture of Community”

Something to consider when you walk into almost any fitness facility is that everyone is there to better their health (well, hopefully that’s why they’re there). Sometimes we lose sight of that due to our own ambitions superseding those of our peers. This is where Khristie Gass, who has more than 25 years of combined experience as a group fitness instructor and personal trainer, can enlighten us on how to boost your business by creating a culture of community with your clients.

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Topics: Fitness Community, Boost Business, health club, fitness culture, Community Centre

October 21, 2016

Matrix Gym Equipment on The Bachelorette

If you’re a fan of the series, then the hunky men of this season’s The Bachelorette need no introduction. For those of you who are new to the series, allow us to introduce a few of the Bachelors:

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Topics: Matrix Fitness, Bachelorette, Insider

July 27, 2017

Great sprinters are made not born: How to coach speed technique with the S-Drive Performance Trainer

It’s commonly thought that great sprinters are just those with superior genetics and talent for running. But is that really how Olympic athletes like Jamaica’s Usain Bolt came to be one of the greatest sprinters of all time? Reality is, there’s a whole lot more to becoming a great sprinter than just what you were born with; sprinting is a skill, not a talent.

Many athletes are brought up to run incorrectly from the get-go, and they never learn the proper techniques to maximise their speed. The prudent thing to do is reteach your clients and athletes how to run by mastering just a few basic techniques using the S-Drive Performance Trainer.
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Topics: Matrix Fitness, S-Drive Performance Trainer

October 5, 2016

Asset Management System Upgrade - Keeps you focused on your members, not your machines

The new operating system is more powerful, more flexible and free to current customers.

Matrix Fitness has upgraded its industry-leading Asset Management system with enhanced flexibility, expanded reporting capabilities and automated notifications that make it easier than ever for fitness facilities to keep all of their equipment in top condition. This upgrade is provided automatically and at no cost to customers already using the Asset Management system.

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Topics: Matrix Fitness, Asset Management

July 18, 2017

Group Treadmill Training - Certain to hit Australia soon

Did you know that group treadmill training is taking the Northern Hemisphere by storm and is certain to hit Australia soon - but what is it and expected results? 

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Topics: Matrix Fitness, Group Training, Treadmill

September 13, 2016

Behind the Scenes of The Bachelor Australia – Contestants train with Matrix Fitness

It's only a few weeks to go for The Bachelor Series 4, and fans have seen some electric moments shared between Richie Strahan and the bevy of beauties on the show.

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Topics: Matrix Fitness

September 7, 2016

How to use technology to retain members and drive revenue

As more and more people are wearing fitness trackers and smart watches and using apps to track their nutrition and workouts, there are opportunities for your business to tap in to this phenomenon and use technology to drive revenue and retention.

It could be easy to dismiss wearables as a fad, but they aren’t going away any time soon, and in fact they’ll probably only be improved on as technology advances, able to monitor more and more physical signs for their users.

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Topics: Matrix Fitness

May 17, 2017

How to Develop a Successful Small Group Training Program

Small group training is becoming more popular in the fitness and personal training industries, and is a fun and affordable option for your clients who are looking for new challenges.

Offering these programs essentially allows you to develop and target training programs to small groups from two to ten people who get the benefits of having a personal trainer, even if they cannot afford one for one-on-one sessions.

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Topics: Matrix Fitness